Branding Design / Art Direction / Illustration


/ Apparel for Modern Explorers
/ Branding Rockets for Sir Richard Branson
/ TEDXVeniceBeach ‘Wild Thoughts’  
/ Inside Ted Turner’s Empire
/ Science + Music + Summer Fridays






Aether Apparel
Client: Aether Apparel
Roles: 360° Brand Development, Art Direction
Collaborating/Agency: CSA


360° Brand Development
Logo Design
Website
Website 2.0
UX & UI Design
LookBooks
OOH, Online, Print
Snowboard  
In-store Experience
Art Direction: NYC, SEA, BC






Brief

Aether is an up and coming apparel company
based in LA and NY was looking for someone
to put a sophisticated brand identity together
exemplifying a clean confident minimal aesthetic.


Result
Worked closely with the founders &
their creative team from it’s inception
and took dozens of projects from
concept to completion for over 5
years. Aether is now celebrating it’s
10th year of success with 4 brick &
mortar locations in NYC, SF, LA &
Aspen. Coverage: Monocle, Vogue,
New York Times, Wired, GQ,
New Yorker, GOOD